Penny Board - Born to Fly

Consumer Insight: Through out life, we desire thrilling experiences.

North Star: Penny Skateboards stimulate the powerful feelings of freedom, bliss, and joy, making the consumer feel as though they could fly.

Credits

Art Director: Riley Rawson

Copywriter/Director: Danny White

Director, DP, Editor, Sound Design, Colorist: Todd Jackson

PA: Mallory

Hair Dryer Holder: Willard

Executive Producers: Lisa and Todd Jackson Sr.

Models: Klara Lawrence, Ryan Baird, Luke Jackson, Lizzie Jackson